NOTONTHEHIGHSTREET.COM / BRAND IDENTITY DESIGN
CONCEPT / BRAND & IDENTITY DESIGN
REFRESHING THE U.K.’S FAVOURITE GIFTING GIANT
notonthehighstreet.com engaged their in-house staff to concept a new direction for the brand to modernise it and position it against global competitors such as Etsy. I created a simplified and dynamic brand identity that would truly reflect the site’s sellers and the unique personalty they bring to their small businesses.