POKeMON / TRADING CARD GAME TOURING EXPERIENTIAL
CONCEPT / DESIGN / CUSTOMER JOURNEY DESIGN
PROMOTING THE LAUNCH OF AN ANIME LEGACY
Pokemon were promoting the expansion of their TCG product range and new ‘Tag Team‘ Trading Card product launch.
I concepted and designed a touring experience that would immerse visitors in the world of Pokemon, as well as an entire customer journey to create hype, footfall, and traction in person and online.